Innovation - United Kingdom
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Case study – Virgin Atlantic Airways
Joe Ferry, Head of Design, Virgin Atlantic Airways
How understanding the customer’s experience has led to innovative services that encourage more people to fly Virgin.
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Case study – Penguin
Anna Rafferty, Digital Marketing Director, Penguin
Anna discusses how this publisher is engaging more readers with Penguin books by responding to consumer demand for more active, creative engagement with companies.
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Fresh thinking about business models - GE case study
Fernando "Nani" Beccalli-Falco, President and Chief Executive Officer, GE International
Nani discusses how GE has adapted to change, and some of the unexpected benefits of globalisation.
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Design Driven Innovation: Changing the Rules of Competition by Radically Innovating what Things Mean
Roberto Verganti, Professor of Management of Innovation, Politecnico di Milano, and Author.
In this inspiring talk Professor Verganti explores how companies are using design to change the way they compete, and what this means for business in future...
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Robin Bew, Chief Economist of the Economist Intelligence Unit, met with Sir George Cox, Former Chair of the Design Council, to discuss how design thinking will aid the post-recession recovery.
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Automotive Banking Business Technology Global Sport Central and Local government Insurance Defence Investment Management Energy, Resources, Materials Marketing Retail Financial Services Finance Innovation Operations Wealth Securities Strategy Food & Agriculture Health Care High Tech Nonprofit Pharmaceuticals Public Sector Retail & Consumer Goods Telecoms Media & Entertainment Transportation
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Reinventing Britain: Can Britain compete? The way forward
Introduction
In the early 1980s, Britain emerged from recession into an increasingly integrated and competitive global economy. At the time, with manufacturing in decline, the service industry (especially financial services) was set to become the prime force for growth in the economy....
Automotive Business in Society Finland India Israel Korea lawyer and an accountant Sustainability UK united kingdom Central and Local government Governance Emerging Markets Energy, Resources, Materials Europe Finance Innovation Operations Globalisation Risk Strategy Food & Agriculture High Tech Transportation
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All marketing now takes place within the cacophony of multichannel media. Customers are bombarded with messages constantly, from when they collect the post in the morning and check their e-mails to when they travel home and watch TV at night. When your customers are constantly hearing marketing messages, how can you make certain they...
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Technology Frontiers is the new flagship event for The Economist Group.
Accenture American Express Aston Martin Bank of America Merrill Lynch BBC Boehringer Ingelheim Boing Boing British Land Company BT Cable & Wireless Capita Cargill Europe Centrica Commerzbank Cranfield School of Management DebenhamsDeloitte
EADS Ernst &...
